AI Insights · Timothy · October 2024
Top 5 Film & Television Apps in Brazil Q3 2024 Performance Overview
Explore the performance trends of the leading film and television apps in Brazil during Q3 2024, with insights into downloads, revenue, and active users.
In the third quarter of 2024, the Brazilian film and television app market showcased some intriguing trends across the top five applications. According to data from Sensor Tower, these apps demonstrated varying patterns in downloads, revenue, and user engagement on a unified platform.
The Globoplay: Novelas, séries e + app, from GLOBO COM. E PART. S/A, experienced fluctuating weekly revenue, peaking at around $783K in mid-July before seeing a decline towards the end of September, settling at approximately $521K. Weekly downloads showed a downward trend, starting at 387K in early July and dipping to 220K by the end of the quarter. The app maintained a strong active user base, with numbers starting at 7.2M and ending at 5.8M.
Disney+ saw a steady increase in weekly revenue during September, peaking at about $569K. Downloads fluctuated, with a high of 487K in late July and a low of 178K by the end of September. Active users remained relatively stable, starting at 2.9M and ending at just over 3M.
Max: Stream HBO, TV, & Movies experienced a decline in weekly revenue, starting at $447K in mid-July and decreasing to $300K by the end of September. Downloads showed a similar decline from 433K to 213K. However, active users saw an upward trend, starting at 6.2M and increasing to around 6.7M.
Crunchyroll maintained a consistent revenue stream throughout the quarter, averaging around $155K weekly. Downloads decreased from 243K in early July to 120K by the end of September. Active users remained fairly constant, starting at 1.8M and ending at 1.6M.
Lastly, Amazon Prime Video showed an upward trend in revenue, starting at $93K and peaking at $143K by the end of September. Downloads varied significantly, with a notable peak at 434K in late July and a decrease to 181K by the end of the quarter. Active users hovered around 2.3M to 2.9M throughout the quarter.
These insights highlight the dynamic nature of the film and television app market in Brazil. For more detailed analysis and insights, visit Sensor Tower.
